August 16 is National Rum Day!

Perfect for a slow summer day! Put together a full menu of frozen and on-the-rocks rum drinks. Talk to your vendors about swag giveaways and other promotions.

More Ideas:

• Rum Day isn’t only for National Rum Day! Promote this event year-round to bring in your Rum-loving customers.

• Try selling rum-infused foods. Think rum cake, rum popcorn, fruit, etc.

• Tropical decorations are key! Make your customers feel like they’re on a tropical island.